Privacy Policy
Your privacy matters to us. This policy explains how we handle your personal information when you use OnlinePhotoPrinting.co.nz.
1. Who we are
1.1. This Privacy Policy explains how OnlinePhotoPrinting NZ Ltd ("we", "us") collects and uses personal information through OnlinePhotoPrinting.co.nz (the "Site"). For the purposes of the Privacy Act 2020, OnlinePhotoPrinting NZ Ltd is the agency responsible for your personal information.
1.2. Registered office: 128 City Road, London EC1V 2NX, United Kingdom. NZBN: TODO_NZBN.
1.3. We follow a data-minimisation approach: we only collect the personal information we need, and we delete the photographs you upload for an order within 30 days of that order being completed.
1.4. Privacy queries: hi@onlinephotoprinting.co.nz. Please mark the subject line "Privacy" so we can route it promptly.
2. The personal information we collect
2.1. Account & profile. Name, email, password (hashed), phone, optional date of birth.
2.2. Order & billing. Delivery and billing address, order history, payment confirmation token (we do not store full card details — these are handled by our PCI-DSS-compliant payment provider).
2.3. Uploaded content. Photographs and any text or design choices you submit for printing.
2.4. Communications. Emails, chat transcripts and call records (calls may be recorded for training; you will be told before any recording).
2.5. Technical & usage data. IP address, device and browser information, referral URLs, pages visited, cookies and similar identifiers (see our Cookie Policy).
2.6. We do not knowingly collect sensitive personal information, and we do not intentionally collect information from children under 16.
3. How we use your personal information
3.1. The table below summarises why we use your information, consistent with the Information Privacy Principles of the Privacy Act 2020.
| Purpose | Data | Why we use it |
|---|---|---|
| Creating your account and authenticating you | Account & profile | To provide the service you requested |
| Processing your order, taking payment, arranging delivery | Order, billing, uploaded content | To provide the service you requested |
| Customer service, complaints, returns, fraud checks | Account, order, communications | Service delivery, fraud prevention and legal compliance |
| Order updates and transactional emails | Account, order | To provide the service you requested |
| Marketing emails about similar products | Email, order history | Permitted under the Unsolicited Electronic Messages Act 2007; consent otherwise |
| Site improvement, analytics, A/B testing | Technical & usage | Consent and our legitimate business interests |
| Personalised product recommendations | Order history | Our legitimate business interests (you may opt out) |
| Tax, accounting and regulatory compliance | Order, billing | Legal obligation (tax and records) |
| Defending or pursuing legal claims | Any relevant data | Our legitimate interests and legal obligations |
4. Marketing
4.1. We will send marketing emails about our products in two situations: (i) you have consented (e.g. ticked a marketing box at sign-up or in the dashboard); or (ii) the "soft opt-in" under the Unsolicited Electronic Messages Act 2007 applies — you bought from us, we are emailing about similar products, and you can opt out in every email.
4.2. You can withdraw consent or stop the soft opt-in at any time using the unsubscribe link in every marketing email, or by emailing hi@onlinephotoprinting.co.nz.
5. Cookies and similar technologies
5.1. We use strictly necessary cookies without consent (these are required to make the Site work). For all other cookies (analytics, marketing, preferences) we rely on your prior consent given through our cookie banner. See our Cookie Policy.
6. Who we share your personal information with
6.1. We share data only where necessary and on the basis described:
- Payment processors (e.g. Stripe) — to take payment.
- Delivery and fulfilment partners (NZ Post, courier services) — to deliver your order.
- Cloud hosting and email providers — to host the Site and send transactional email.
- Analytics and marketing providers — only with your cookie consent.
- Professional advisors (accountants, lawyers) — where reasonably necessary.
- Authorities — where required by law (e.g. Inland Revenue (IRD), police on lawful request).
- A buyer of our business — in the event of a sale, merger or reorganisation, subject to confidentiality and equivalent protection.
6.2. We do not sell personal information.
7. International transfers
7.1. Some of our processors operate outside New Zealand. Where personal information is transferred overseas, we rely on one of:
- transfer to countries whose privacy laws provide safeguards comparable to the Privacy Act 2020;
- binding contractual protections (such as model contractual clauses) requiring the overseas provider to protect your information to a standard comparable to the Privacy Act 2020;
- another basis permitted under Information Privacy Principle 12 of the Privacy Act 2020.
7.2. A list of countries and safeguards is available on request to hi@onlinephotoprinting.co.nz.
8. How long we keep your personal information
| Category | Retention period |
|---|---|
| Account data (inactive customer) | Up to 36 months after last activity, then deleted |
| Uploaded photos in your library | While account is active and for 18 months after last order; reminder before deletion |
| Order records (invoicing) | 6 years (Inland Revenue (IRD) requirement) |
| Marketing consent / opt-out records | While we operate the marketing activity, then 2 years for audit |
| Customer service correspondence | 2 years from closure of the matter |
| Website analytics (aggregated) | Up to 26 months |
| Cookie consent record | 12 months, then we re-ask |
8.1. Retention can be longer where required to establish, exercise or defend legal claims.
9. Your rights
9.1. Under the Privacy Act 2020 you have the right to:
- be informed about how we use your data (this policy);
- access a copy of the personal information we hold about you;
- have inaccurate personal information corrected;
- have your personal information erased in certain circumstances;
- restrict how we use your personal information;
- data portability (receive certain data in a machine-readable form);
- ask us to stop using your information for direct marketing or profiling;
- withdraw consent at any time where we rely on consent;
- not be subject to a decision based solely on automated processing that has legal or similarly significant effects (we do not carry out such processing).
9.2. To exercise any right, email hi@onlinephotoprinting.co.nz. We will respond within one month and may extend by up to two further months for complex requests, telling you why.
9.3. You can complain to the Office of the Privacy Commissioner — the New Zealand privacy regulator — at privacy.org.nz or call 0800 803 909. We would appreciate the chance to address your concern first.
10. Security
10.1. We use appropriate technical and organisational measures including encryption in transit (TLS), encrypted backups, role-based access, password hashing, and PCI-DSS-compliant payment processors. No system is 100% secure; please use a strong unique password and contact us immediately at hi@onlinephotoprinting.co.nz if you suspect unauthorised account access.
11. Children
11.1. The Site is intended for adults aged 18 or over. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us so we can delete it.
12. Changes to this policy
12.1. We may update this policy from time to time. Material changes will be notified by email or on next sign-in. The "Last updated" date is at the foot of this page.
13. How to contact us
OnlinePhotoPrinting NZ Ltd (trading as OnlinePhotoPrinting)
RIPPLE18 LTD 128 City Road London EC1V 2NX (GB)
Email: hi@onlinephotoprinting.co.nz
Phone: +44 20 8058 0818
Website: onlinephotoprinting.co.nz
Last updated: 4 June 2026